By CASSIE MCKEE, Four Points News
Fashion designer Linda Asaf has been a part of the Austin fashion scene for 10 years, working out of her design studio in downtown Austin. Having a passion for promoting the Texas fashion industry, Asaf recently opened her own retail shop known as Design Lab, located in the Oasis, Texas development.

“Everyone is so excited to have a concept like this in Austin ,” said Linda Asaf , who brought together 27 designers under one roof at the Design Lab. Peter Tung Photography
Beyond Asaf’s own ready-to-wear and swimwear/resort collections, Design Lab currently features over 20 unique Texas-based designers.
“The pool of talented Texas designers has been growing and gaining momentum steadily over the years,” said Asaf. “I am so proud to bring this community together in one place for the first time and to showcase all their amazing creativity. It’s a must see for everyone who appreciates original design and supports local talent.”
Design Lab, at 6550 Comanche Trail, Suite 106, celebrated its grand opening on August 14 with all 27 designers there to showcase their unique creations.
“I can’t think of a time in the 15 years that I’ve lived in Austin that so many fashion designers were under one roof at one time,” Asaf said.