By SCOTT W. COLEMAN, Hill Country News
Chris Ross is mad.
The Leander ISD director of athletics recently learned that his department won’t hit its revenue targets for ad-supported school calendars and football programs this year.
It’s not because of a lack of effort. And, it’s not a sign that support for the district’s programs is down, said Ross, as he holds up a copy of three calendars, each supposedly representing a high school football program — each loaded with advertisements.
“There are plenty of folks out there who want to support these schools and these athletics programs,” said Ross. “It’s just a shame that their money isn’t going where they think it is.”





